Garden State Hotel
Garden State Hotel is a sprawling four level pub set in the cosmopolitan heart of Flinders Lane in Melbourne. We delivered all-digital, print and signage assets in the lead up to opening in 2016, including brand identity for hero brand and all sub brands, directional signage and branding, full website, menus and uniforms.
Prahran Hotel
Prahran Hotel is an iconic Melbourne pub located in the heart of Prahran, serving thirsty locals and alike since the mid 1800’s. Condensed was engaged to create a new brand identity to match the venue’s unique architecture. The rebrand included an overhaul of all in-venue collateral, menus, signage and all digital assets.
The Posty
The Posty is a charming converted former Post Office located in Richmond, serving wood fire pizzas, Italian appetisers, a cracking wine list and ice cold beers. Condensed was engaged to create a strong brand identity to reflect the heritage of the venue. The rebrand included an overhaul of all in-venue collateral, menus, signage and all digital assets.
Holliava
Located in the heart of Richmond on Swan Street, Holliava is a casual bar and functions space that sees crowds from the MCG and Rod Laver Arena flood the venue on weekends. Condensed injected a lot of colour and fun into the venue, creating an ‘in your face’ brand identity, overhauling all in-venue collateral, menus, signage and all digital assets.
Richmond Club Hotel
Richmond Club Hotel is an iconic three-level pub built in the late 1800’s, located on the bustling thoroughfare of Swan Street. Condensed was engaged to develop a new brand identity for the venue which pays homage to its history as a grand sports pub in Melbourne. The rebrand included an overhaul of all in-venue collateral, menus, signage and all digital assets.
The Bridge Hotel
The Bridge Hotel is an iconic Melbourne pub in Bridge Road, famous for its cobblestone laneway running down the centre of the venue. Condensed was engaged to create a new brand identity and overhaul all design assets, including in-venue collateral, menus, signage and all digital platforms.
Jeremy Wilson
Science meets beauty was the design vision Condensed pictured while listening to Cosmetic Surgeon Jeremy Wilson speak of his craftsmanship. The brand and digital overhaul undertaken needed to complement this ethos through all touchpoints.
Crop Natural
Crop Natural pride themselves on ‘providing cosmetic products from the earth’ – and so required a digital presence that not only articulated the softness of natural cosmetics but represented an entirely minimalist ethos.
Black Velvet
After a life’s work in the coffee industry, the team behind Black Velvet coffee required a brand and collateral overhaul that reflected the passion, quality and dedication that goes into crafting the perfect cup of joe.
The Nelson
From the depths of sailors’ whiskey barrels, The Nelson St Kilda bar was formed. The brand deliverables included all in-venue collateral, menus, signage and all digital assets.
OUR PROCESS
To simplify: Take the broad and make it concise - the simpler an idea or approach, the stronger.
To inspire: Challenge the audience - through strong visual form coupled with bold design.
A connection: Simply put; we are passionate about type - CONDENSED speaks of that love.
SERVICES
Our varied skillset provides a strategic response to print, digital and environmental applications of design.
JAYDEN ZERNICH
Creative Director
jz@condensed.com.au
0413 733 532